Starbucks: Fall 🍂

Starbucks’ cornerstone Fall Seasonal campaign, centered on the return of the iconic Pumpkin Spice Latte. The creative strategy focused on "igniting the Spooky Season," blending the cozy, atmospheric aesthetics of autumn with high-energy social content. We managed a complex delivery of assets designed to evoke seasonal nostalgia while driving massive fan engagement across retail and digital touchpoints.

Senior Producer | Social-First | High-Volume Asset Production | Brand Identity | Multi-Platform Rollout | Retail Integration